When J&C Enterprises, Inc. was founded in 1965, it was based primarily on farming: harvesting boniato, which has remained the mainstay product of J&C, along with malanga. The initial harvest of Boniato was started after Nibaldo Capote's father, Esteban would send boniato seeds in letters from Cuba.

And although J&C Enterprises Inc. has evolved into a major importer of tropical produce within the last decade, we have not forgotten our "roots" in farming. J&C continues to grow and harvest on our own boniato, yuca, malanga, etc.